AI Insights · Timothy · January 2025
Top Art and Design Apps in Latin America: Q4 2024 Performance
Explore the performance of leading Art and Design apps in Latin America during Q4 2024, with insights on downloads, revenue, and active users.
In the fourth quarter of 2024, the Art and Design category showcased remarkable performance across Latin America on a unified platform, with notable apps leading the charge.
Canva: AI Photo & Video Editor experienced fluctuations in weekly revenue, beginning at $1.6M and closing the quarter with about $1.2M. Downloads started strong at 952K, declining to approximately 562K by the end of December. Active users peaked at over 40M in October but saw a decrease to around 30M by the end of the year.
Pixelcut AI Photo Editor maintained steady weekly revenue, climbing from $23.5K to $32.1K. Downloads fluctuated, starting at 79K and rising to 82K by the end of the quarter. Active users increased from 215K to 245K, indicating growing engagement.
AI Video - AI Video Generator saw a modest revenue increase, ending the quarter at $9.3K. Downloads rose significantly from 16K to 27K. Active users also saw a notable rise, reaching 27K by the end of December.
Invitation Maker & Card Design experienced a gradual increase in revenue, starting at $2K and ending at $4.7K. Downloads showed a decline from 99K to 57K, while active users increased from 287K to over 401K, highlighting enhanced user retention.
Creati AI Photo Generator demonstrated robust growth in revenue, climbing from $14.2K to $34.2K. Downloads surged from 48K to 138K, and active users rose from 161K to 276K, reflecting its growing popularity.
These insights, sourced from Sensor Tower, reveal dynamic trends in the Art and Design app market in Latin America. For more detailed analytics, visit Sensor Tower's platform.